How busy it gets, two days out

You order your ice, your kegs and your hours for the day after tomorrow, and you do it on instinct and on whatever the forecast says at that moment. One Friday nobody turns up, the next the queue is on the promenade and you are two people short.

TheFridaythatdisappointscostsyouwhatyouthrowoutonMonday.TheFridaythatgoeswellcostsyoutheguestwhoturnsaroundatthedoor.

How do I know how busy it will be the day after tomorrow?

Every evening Nivora puts four things side by side: what your own till did on the same kind of day in past seasons, the weather forecast, the school holidays here and just across the border, and what is publicly on in and around the town. Out of that comes one sheet with an estimate for the day after tomorrow, with how many people that calls for and what you would do well to order. You decide what to do with it. Every month you get an honest look back at how often it was right and where it was off, including the Saturdays we got wrong.

For a beach bar the tide belongs in there too. A low tide in the early evening keeps people on the beach and pushes your second peak back an hour, and a high tide at four in the afternoon does the opposite. That is not weather and it is not on any forecast, but it is on a calendar and it moves your day.

Without at least two full seasons of what you sold day by day, there is nothing sensible to estimate. A summer only repeats itself in the second one. If you opened last year, we cannot serve you yet and we say so at the first meeting rather than after the first invoice.

Why this runs on instinct today

The order has to go out before you know what the weather will do. Your drinks supplier wants it in the day before, your fish earlier still, and the forecast for the day after tomorrow will change twice after that.

What you sold on the same kind of day last year is sitting in your till, but nobody digs it out at eleven at night. And last year that date fell on a Tuesday in a French holiday week, which makes it a different day entirely.

And the things that actually move a beach day are never in one place. An offshore wind, the tide, the first properly warm weekend in May, a race along the promenade, and a Dutch school holiday that fills your terrace with people who were never in your figures.

What this is built from

One sheet, not a second subscription

Every evening you get one sheet for the day after tomorrow, in your inbox or printed and stuck on the kitchen wall. You do not have to go looking inside yet another program that you stop logging into after three weeks. Two places means two sheets, because a bar on the dyke does not sell like one further along the beach.

Your till stays where it is

We start from the daily summary your till already prints. Before we begin we call your till supplier ourselves to find out what can actually come out at your place. Some tills can do more than the daily summary and some cannot, and you hear which one you have before you sign anything.

Every month you see our score

Once a month you get a sheet with the estimate next to what actually went through the till, day by day. The Saturdays where we were badly off are on it too, and they are the interesting ones: after three months you decide for yourself whether the sheet is worth anything, on your own figures rather than on our word.

A white beach cabin on stilts in the dunes, with cyclists along the waterline behind it

Does this sound familiar?

If two or more of these land, there is almost certainly something to gain.

  • I order my ice and my kegs on instinct and on the forecast
  • Last Saturday I brought two people in for nothing
  • On Monday I throw out what was over-ordered on Friday
  • My till does print a daily summary and I never look at it

What we are not going to claim

We are not going to say no software predicts how busy you will be. Nostradamus and Shiftbase sell exactly that to hospitality in the Netherlands and Belgium, and Delicious Data does it today for more than two hundred and fifty bakeries. Lightspeed has forecasting sitting on top of its own till, so for plenty of businesses a first version of this is already inside what they pay for.

We are not going to quote an accuracy figure. We have measured nothing on your business, so any percentage we gave you today would be invented. What you get instead is the monthly comparison, which is a slower answer and a true one.

And we are not going to say you will never over-order again. Weather is weather, a private party in the hall around the corner is in nobody's calendar, and the sheet is an estimate you order against, not a guarantee. What it replaces is guessing with nothing, not judgement.

Can this work for us?

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Questions, answered

The things people usually want to know before they reach out.

That depends on your till supplier and it is the first thing we check, and we call them ourselves rather than asking you to. Plenty of Belgian businesses run a registered till that lets nothing out except a daily summary, and then we work with that daily summary. If your till will not even do that, this stops here and you hear it at the first meeting.

Still have a question?

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Send us two seasons of daily summaries

You send us your till's daily summaries for the past two seasons. We run the estimate on days that have already been and hold it up against what you actually sold, so you can see on your own figures whether there is anything in this. After that we run alongside you for a month without you changing how you order today. If the sheet just sits in your inbox, you stop.